https://philippcannons.com/category/product/Recent content in Product on Philipp CannonsHugoen-usWed, 24 Jun 2020 18:52:50 -0700https://philippcannons.com/the-path-of-least-resistance/Wed, 24 Jun 2020 18:52:50 -0700https://philippcannons.com/the-path-of-least-resistance/Every extra click, confusing screen, and unnecessary step costs people time and energy. How do we find that friction and get rid of it?https://philippcannons.com/survival-and-pleasure-technology/Wed, 24 Jun 2020 10:56:17 -0700https://philippcannons.com/survival-and-pleasure-technology/Technology keeps reducing the work it takes to survive. That frees us up to tackle new problems and find new things to enjoy.https://philippcannons.com/fighting-subjectivity-when-building-new-products/Sat, 23 May 2020 16:00:43 -0700https://philippcannons.com/fighting-subjectivity-when-building-new-products/It's easy to talk yourself into a product idea. I try to stay honest by working through the risks that could make it fail.https://philippcannons.com/how-ab-testing-can-transform-product-development/Fri, 22 May 2020 17:39:21 -0700https://philippcannons.com/how-ab-testing-can-transform-product-development/A/B testing can change how a team works. These are the objections I've had to work through to get people on board.https://philippcannons.com/ab-testing-is-not-what-you-think/Thu, 21 May 2020 00:15:03 -0700https://philippcannons.com/ab-testing-is-not-what-you-think/An A/B test is a tool. What matters is how you use it to learn from each change and make better product decisions.https://philippcannons.com/is-your-company-product-led-sales-led-or-marketing-led/Wed, 20 May 2020 15:40:16 -0700https://philippcannons.com/is-your-company-product-led-sales-led-or-marketing-led/At Microsoft, I learned that how a company makes money shapes what it values. That matters when you're choosing where to work.https://philippcannons.com/what-you-should-know-about-how-corporations-work/Wed, 20 May 2020 00:32:00 -0700https://philippcannons.com/what-you-should-know-about-how-corporations-work/What shareholders, boards, and CEOs care about, and why it matters when you're deciding which company and team to join.https://philippcannons.com/analyze-product-success-not-failure/Mon, 18 May 2020 05:00:00 -0700https://philippcannons.com/analyze-product-success-not-failure/Start with the people who bought and used your product. What did they struggle with, and what finally convinced them?https://philippcannons.com/problem-solution-product-market-fit/Thu, 14 Sep 2017 21:11:57 -0700https://philippcannons.com/problem-solution-product-market-fit/Getting a few people to love your product is a start. Finding a market and making the business work are separate problems.https://philippcannons.com/empower-product-teams-through-shared-context-and-language/Tue, 05 Sep 2017 10:30:45 -0700https://philippcannons.com/empower-product-teams-through-shared-context-and-language/Teams make better decisions when everyone understands the customer, the problem, and why they're building something.